The Camden Euro kit is fantastic. Everything about it screams amazing.
Best POS kit I have seen in a very long time.
- On-Trade Consumer feedback
Client:
AB InBev
Sector:
Beverages
Solutions:
POSM, On Trade
Region:
Europe
Share:
The brief
We were briefed to create POS kits for Camden Hells and Budweiser to support brand activations happening in the on-trade during the Euros.
What we did
We provided two individual kits filled with high quality items for on-trade activations, including: gamified coasters, table talkers, posters, bar runners, danglers, bunting, bingo cards and t-shirts.
Our gamified coaster featured a pop-out goal to increase consumer interaction with the brand.
We created over 4500 kits in total that were packed in printed outer boxes and delivered to the client’s warehouse for distribution.
The feedback from the client and their consumers was extremely positive, describing the kits as ‘fantastic’, ‘amazing’ and, ‘the best POS kit I have seen in a very long time’.
